How can practitioners help strengthen applied research?
A personal viewpoint by Dr Richard Teare, Managing Editor, Worldwide Hospitality and Tourism Themes Dr Richard Teare, Managing Editor of Worldwide Hospitality and Tourism Themes (WHATT) gives his opinion on how practitioners can help strengthen research. WHATT aims to make a practical and theoretical contribution to hospitality and tourism development by focusing on key industry issues. “Hospitality research creates value when the questions researchers are investigating are the same ones industry is asking.” (Dr John Bowen, Theme Editor, Worldwide Hospitality and Tourism Themes , v7 n3, 2015) Using questions to find and apply solutions to industry challenges Prior to establishing WHATT , I was the founding editor of the International Journal of Contemporary Hospitality Management (IJCHM) – a role that I held for 20 years. Established in 1988, IJCHM sought to facilitate an interchange between industry and academia, and we ran a series of conferences to encou